A Marketing Plan Checklist for your small business – 2018

2018 has arrived. And if you haven’t already started on your marketing plan and budget for the new year – this checklist might come in handy. Regardless of your vertical – from dental care to car repair, accounting to manufacturing – the marketplace is changing...

Why you need to backup your website

Getting a message from a customer informing you your site is down is embarrassing, not to mention the negative effect it could have on sales. We highly recommend that you take steps to ensure this never happens to you. While we recommend that all our clients back up...

Design a Better Dental Website

Bloor West Smiles recognized that their dental website was looking dated, didn’t perform well on mobile devices, and wasn’t delivering the patient leads they needed to grow their dental practice. So they commissioned Mystique to update their website utilizing...

The Benefits of Outsourcing your Marketing

As a business owner or marketing manager that’s responsible for the bottom line you may be struggling with the question…”To outsource marketing or not?” While outsourcing marketing, or parts of it, to an agency can also be challenging you’ll...

The AdWords Difference

What are you missing out on by not integrating AdWords? Google AdWords has become the pinnacle of online paid advertising. With several payment models (cost-per-thousand views, cost-per-click, and cost-per-acquisition) and extensive customizable targeting based on...