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event marketing toronto

Heart House Hospice hired Mystique Creative to assist with the marketing of a new fundraising event; Russell’s Got Heart – An Evening of Comedy. The event was held at The Hershey Centre in Mississauga and featured Russell Peters who graciously donated all proceeds in support of Heart House Hospice’s initiative to build a much needed Residential Hospice.

Heart House Hospice wanted a simple logo. We paired it with a full body shot of Russell. We also developed a promotion designed to capture leads which featured an Apple iPad as the incentive. The promotion generated a contest database with nearly 25% opting in for further newsletters and information from Heart House Hospice.

Components included:
• Sponsorship PowerPoint Presentation
• Show flyers
• Press Kit
• Donation form and envelope
• VIP and All-Access passes
• Media Backdrop
• Donation boxes
• Event landing page
• Thank you gift for Russell Peters.

Need help branding your next event? Contact us to discuss your ideas.

Paul Bies

paul bies

Mystique Brand Communications