The Cost of Starting a Brand From Scratch

The cost of starting a brand from scratch varies a ton from business-to-business, as each one’s needs, wants and expectations from the branding process differ. Starting a business is a lot — it’s exciting, fascinating, educational and scary. Just like businesses...

How The Right Marketing Can Make Your Small Business ‘Essential’

While it’s true that small businesses of any and all kinds are essential to creating a wholesome, solid economic base, due to a shortage of human resources, many had to shut down. Although the definition of ‘essential’, when it came to prioritizing which businesses...

Beginner’s Guide to Technical SEO

Click to view the infographic. What is Technical SEO and how can it help my website? Seasoned digital marketers will tell you that enhancing your website’s organic ranking is both a science and an art, and we agree. There are a lot of factors that determine how your...

6 Reasons Why You Need SEO

What is SEO? Search Engine Optimization, or simply SEO, is the process of optimizing your website and online channels to help you acquire traffic through organic or natural search results on a search engine or directory. Research shows that Google is still the...

Why you need to backup your website

Getting a message from a customer informing you your site is down is embarrassing, not to mention the negative effect it could have on sales. We highly recommend that you take steps to ensure this never happens to you. While we recommend that all our clients back up...

Design a Better Dental Website

Bloor West Smiles recognized that their dental website was looking dated, didn’t perform well on mobile devices, and wasn’t delivering the patient leads they needed to grow their dental practice. So they commissioned Mystique to update their website utilizing...