Customer Feedback Is Crucial For Brand Success

‘Engagement’ has become something so much more than just a buzzword in the sphere of social media marketing — it’s a success parameter in itself. An engaged audience is an invested audience — making customer feedback paramount in your effort to increase loyalty —...
Not sure what you should spend to grow your business?

Not sure what you should spend to grow your business?

Not sure what you should spend to grow your business? Invest early in brand strategy. With 30 years of experience working with small businesses, we’ve seen too many start out with what they can afford, rather than what they really need to succeed. The fact is, 15% of...

Reputation management review software

They’re Talking About Your BrandLike it or not, people are talking about you online. Regardless of the size of your business, they (customers and prospects alike) are talking about your service, your products, and your competition. They’re tweeting, writing comments...

A Marketing Plan Checklist for your Small Business – 2020

2020 has arrived. And if you haven’t already started on your marketing plan and budget for the new decade – this checklist might come in handy. Regardless of your vertical – from dental care to car repair, accounting to manufacturing – the marketplace continues to...

The Benefits of Outsourcing your Marketing

As a business owner or marketing manager that’s responsible for the bottom line you may be struggling with the question…”To outsource marketing or not?” While outsourcing marketing, or parts of it, to an agency can also be challenging you’ll...

Embracing Negative Reviews Will Help Your Business Grow

If your company has just received its first negative review on Yelp, don’t panic. Many businesses make the mistake of trying to keep a squeaky-clean image by deleting any negative comments they see but you can use these for your advantage. You should embrace these...