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brand development

Brilliant! If you love advertisers who embrace outside-of-the-box thinking as much as I do – check this out. Skin care brand NIVEA created a ‘Solar Ad Charger’ to show its Brazilian customers that they “don’t need to leave the sun for anything” — not even to charge their cellphones. The solar panel is able to capture energy from the sun, and create enough power to charge a cell phone via a USB cable.


Connecting with human emotions is the main force of marketing so developing your brand strategy around the emotional benefits of using your product, or service, will help you accomplish your business objectives.

Looking to explore the emotional benefits of your brand? Let Mystique help you. Contact us.

Nikita Kataria
Nikita Kataria
Social Media Marketing Coordinator
Mystique Brand Communications

Are you looking to take your brand to the next level?
Do you need a brand partner who’ll do the heavy lifting while inspiring you to achieve more? A team that not only helps you find your voice, but works with you to ensure that your voice is heard. Let Mystique’s branding pros provide you with scalable lead generation and retention solutions to make certain that you reach the right people with the right message at the right time.

Not sure where you brand stands?

Schedule time to review your current situation with us and discuss possible ways to optimize your brand experience to overcome your business challenges and reach your goals. Even if you choose not to use us, you’ll walk away with some great ideas to implement in your business today.