6 Reasons why you need SEO

What is SEO? Search Engine Optimization, or simply SEO, is the process of optimizing your website and online channels to help you acquire traffic through organic or natural search results on a search engine or directory. Research shows that Google is still the...

Dental practice brand development

RECENT CASE STUDY: LA Ortho & Kids Dental LA Ortho & Kids Dental began its expansion into new territories understanding their branding had become dated. They engaged Mystique Brand Communications to breathe new life into their practice through a rebrand,...

10 Canadian Small Business Facts

Small Businesses are bigger than you think. Data has proven small businesses drive the Canadian economy (underscored in the recent Globe & Mail Leaders Debate in Calgary). Who are they, what do they do? This infographic will give you some insights to data...

Branding the Toronto 2015 Pan Am Games

Above: photo © Leo Li With the Toronto 2015 Pan American Games (XVII) games coming to a close last night and the ParaPan Am Games slated to begin on August 7th, I think it’s a good time to take a look at the city’s branding for the event. Here is...

How to solve the biggest problems with your website

If your website isn’t making you money, It’s costing you money. Think about it. Consider your website an investment. You wouldn’t throw money in the bank, or invest in stocks without the promise of a return. Why would you expect less from your website? How many...

Is your website mobile-friendly?

According to ComScore, “mobile internet usage has surpassed desktop internet usage”. Have you viewed your website on a smartphone? Did you notice that the text is tiny or paragraphs run wider than the screen? Do you see that software like Flash...