6 Reasons why you need SEO

What is SEO? Search Engine Optimization, or simply SEO, is the process of optimizing your website and online channels to help you acquire traffic through organic or natural search results on a search engine or directory. Research shows that Google is still the...

Dental practice brand development

RECENT CASE STUDY: LA Ortho & Kids Dental LA Ortho & Kids Dental began its expansion into new territories understanding their branding had become dated. They engaged Mystique Brand Communications to breathe new life into their practice through a rebrand,...

10 Canadian Small Business Facts

Small Businesses are bigger than you think. Data has proven small businesses drive the Canadian economy (underscored in the recent Globe & Mail Leaders Debate in Calgary). Who are they, what do they do? This infographic will give you some insights to data...

Branding the Toronto 2015 Pan Am Games

Above: photo © Leo Li c Here is Toronto’s original bid logo from 2010 – based on an abstracted maple leaf concept that doubled as people. Its clean and the concept is sound but there is something about it that seemed oddly familiar and lacking in energy that one...

How to solve the biggest problems with your website

If your website isn’t making you money, It’s costing you money. Think about it. Consider your website an investment. You wouldn’t throw money in the bank, or invest in stocks without the promise of a return. Why would you expect less from your website? How many...

Is your website mobile-friendly?

According to ComScore, “mobile internet usage has surpassed desktop internet usage”. Have you viewed your website on a smartphone? Did you notice that the text is tiny or paragraphs run wider than the screen? Do you see that software like Flash...