What’s the deal with Google Analytics?

Want to know where and how traffic goes to your website? Well in brief, Google Analytics is a free service where when added to the pages of your site, you can learn a lot of information about visitors to your website, such as traffic that is referred, visitor loyalty...

7 simple steps to achieve your business goals in 2010.

With a new year comes a time to reflect. Did I meet my business goals from last year? What do I want to accomplish in the next twelve months? How will I get there? Use the following seven steps to assist you in creating your written guide to follow throughout the...

4 principles for online success

A lot of factors contribute to the failure or success of an online business. A well planned and constructed website is paramount to your business success both on and offline. The design and development philosophy at Mystique Creative is based on four principles:...

How much should I spend on marketing?

This has got to be one of the most asked questions of marketing agencies and consultants. Proof… If you Google the phrase, you’ll find about 29 million results. Understand that marketing is an essential investment in the future of your business. And while...

Google loves content-rich web sites

Google doesn’t just love content, it loves ‘new’ content. The more we add web sites to search engines, the more changes are seen in keyword density parameters. Yahoo and other search engines are also affected by this. Google’s new LSI algorithm...

Build it and they shall come…maybe

Unless you’re going to invest a lot of money in advertising and promotions, the only way is to somehow manipulate how your customers find you. We’ve all heard of SEO consultants who promise number one Google rankings. Lesson number one: Guaranteed rankings...