What’s the deal with Google Analytics?

Want to know where and how traffic goes to your website? Well in brief, Google Analytics is a free service where when added to the pages of your site, you can learn a lot of information about visitors to your website, such as traffic that is referred, visitor loyalty...

Word of mouth vs a well built website

A few months ago we decided that with all of the various rebate programs available to us it was prime time to invest in a new home furnace. I had already researched furnaces a couple of years ago as ours was installed in 1980 and quite frankly we were surprised it had...

Google loves content-rich web sites

Google doesn’t just love content, it loves ‘new’ content. The more we add web sites to search engines, the more changes are seen in keyword density parameters. Yahoo and other search engines are also affected by this. Google’s new LSI algorithm...

Build it and they shall come…maybe

Unless you’re going to invest a lot of money in advertising and promotions, the only way is to somehow manipulate how your customers find you. We’ve all heard of SEO consultants who promise number one Google rankings. Lesson number one: Guaranteed rankings...