Is your email marketing making you money?

The latest email marketing statistics in an infographic format. Current statistics to enlighten you. Data compiled from various sources. How effective are your email marketing campaigns?   Frank Beecham Mystique Brand Communications

Branded Athletes

So the other day, I came across this personal project started by AJ Dimarucot that involved creating a personal brand for one of the NBA’s more recent rising stars, Jeremy Lin. I immediately thought that this was one of the better athlete brands out there (even...

How social do you think you are?

How social are you? Are you using your teenage daughter’s Facebook to get the word out? Are you hounding your staff about Tweeting on the job? Was your website built by your sisters son’s best friend’s cousin? Don’t just play Mafia Wars or Retweet because he’s your...

What’s the deal with Google Analytics?

Want to know where and how traffic goes to your website? Well in brief, Google Analytics is a free service where when added to the pages of your site, you can learn a lot of information about visitors to your website, such as traffic that is referred, visitor loyalty...