These marketing tools will help you save time and money

Best marketing automation tools that will help save you time.

You and your team work hard. As a small business manager you’ve learned to stretch budgets to get the most from every resource. But you’re stretched thin. Yet you still feel that you could be doing more, especially when it comes to marketing. The key is to utilize strategies and marketing automation tools that will help save you time. Listed below are two of our favourite automation marketing tools. They’re cost-effective and they will help automate common marketing challenges for your small business…and free up more of your time so you can focus on other priorities.

Mystique customer feedback – reputation management software (RMS):

You know how important customer feedback is to your brand. Studies show that a dissatisfied customer typically shares their experience with at least 8 others. While that’s bad enough, with social media that negative feedback has the potential to go viral which could damage the credibility of your brand.

According to a BrightLocal local consumer survey:

  • 97% of customers state that reviews influence their buying decisions, and
  • 85% of consumers trust online reviews as much as personal recommendations.

Because of these staggering statistics all businesses, small and large, need to earn great reviews. Mystique Customer Feedback helps simplify the process.

Mystique Customer Feedback is a consumer experience and online review system. For as little as $45 a month it can help your business gain insights to help you:

  • improve marketing and convert customers
  • collect customer feedback and reviews into one dashboard
  • address issues before bad reviews are posted on social media channels
  • share your great reviews anywhere
  • build reviews with invitations and automatic reminders
  • reply directly to reviews to resolve issues or thank happy customers
  • widens the visibility and improves the lead-generation ability of your website by capturing and including 1st and 3rd party reviews directly onto your site

If this sounds like a tool that could help you save time, or improve your marketing efforts, you can learn more about Mystique Customer Feedback here

SharpSpring marketing automation

This powerful marketing automation tool marketing automation tools saves you time while helping to optimize each phase of your marketing funnel. At the top, you will capture more leads with dynamic forms and VistorID. In the middle, lead tracking, lead scoring and sales notifications will enable your sales team to close more deals. And at the bottom, closed deals (won and lost) are analyzed to eliminate waste and identify successful tactics – allowing you to drive more leads with the same marketing dollars.

Sharpspring has worked hard on their interface so you don’t have to. Its interface is easy-to-use, includes a built-In CRM, and with an entry price of $400/month. This may sound like a large investment, however, Sharprping offers so many features that you get a much bigger bang for your buck over many of the competing automation and CRM platforms.

It starts tracking website visitors even before you know their name. It connects the dots to tell you where they’ve been. You can then build powerful automation rules to send them dynamic content or targeted emails based on their interests.

Sharpspring is built to deliver “all-in-one” marketing automation. It’s composed of many features which help with the acquisition of new customers:

  • Behaviour-Based Email
  • Campaign Tracking
  • Dynamic Landing Pages
  • Blog Builder
  • Social Media Calendar
  • CRM & Sales Automation
  • Dynamic Form Builder
  • Reporting and Analytics and
  • Anonymous Visitor ID

Learn more about SharpSpring.  

Being a marketer involves a slew of responsibilities. By automating repetitive tasks you’re going to save a ton of time that you can invest in activities that matter most.

Got a tool you love that saves you time and money? Let us know what it is and we’ll help spread the word.

paul bies image

Paul Bies
President
MYSTIQUE BRAND COMMUNICATIONS

416-441-2666 Ext 14.

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