How can you help website usability? You have that special ‘look’ to your marketing tools. Branding your brochures and corporate image are important to creating good marketing responses. Whether you are templating or custom-building, know that your audience...
Note to self is a typeface I developed while during my graphic design undergraduate degree at OCAD. It is a typeface based on my handwriting and comes with a principal and companion typeface – Fifth Grade and Third Year. Fifth Grade originated – yep you guessed it –...
Does your brand reflect the outstanding company you are? Or want to be? Does your logo look dated? Are your communication pieces consistent with your website? Is your website converting visitors into profitable customers? If you’re uncertain, or believe...
So the other day, I came across this personal project started by AJ Dimarucot that involved creating a personal brand for one of the NBA’s more recent rising stars, Jeremy Lin. I immediately thought that this was one of the better athlete brands out there (even...
With the New Jersey Nets finally making their move to Brooklyn next season, the organization recently unveiled the storied franchise’s rebrand. Voila, and there it is. I’m really not sure how I feel about it. The minimalist in me completely appreciates the...
Relogo is a branding initiative developed by designer Matt McInerney. rel=”logo” is a proposed standard for serving and maintaining up-to-date logos for use in various media. By including a line of code on your site that links to a scalable vector logo,...